The Underlying Principle Of I Blog 4 A Living

Where to begin? There’s just so darned much …This is such a major part of my business, business strategy, and the manner in which I do business.

To create a consistent, long-term money-making operation online (that is, a Perpetual Traffic Machine), you will need:

1. A product or service to sell. MLM, affiliate marketing, widgets, so on and so forth

2. A website. A blog is HIGHLY preferably but even a landing page will suffice.

3. A  consistent flow of people who are able and will to buy or get involved with you.

#1 is your choice. I Blog 4 A Living will focus on #s 2 and 3. Probably up to75% on #3.

So let’s start with that. How do you get those people? Even more important, how do you get the right people? And how do you keep them coming back again and again and again?

Those questions seem so simple. Too bad the answers aren’t so simple.

You start with 2 choices:

1. You can buy traffic, leads, ect.

2. Or you can generate your own traffic.

But both of these options are missing one very important word.

And that word is targeted. Targeted traffic is what you want. Targeted traffic is what you need. Targeted traffic is what the Internet Traffic Machine is all about.

Unfortunately, there a lot of folks out there today trying to build an online empire without paying proper respect to that word. So here is the very first principle which, if you don’t follow it, your online income will probably never surpass your online outgo:

1. Know exactly who your market is. Be certain that you define your market.

And the second principle is as important as the first … but if you do the first, you are much more likely to then do the second:

2. Know where to find your market.

Today, let’s just focus on knowing your market. If you know who they are, then you can target those people. So who are they? Age? Gender? Income? Location? Motivations? Hobbies? What do they read? What do they talk about? What questions do they have? Occupations? Background?

You must be able to describe your market. You need to know their demographics. If you can’t answer for sure the questions in the preceding paragraph, you need to talk to someone in your business who can answer them for you.

You need to find where your best prospects hang out. If you can’t describe them, then you’ll have no idea what you’re looking for … and that will not end well.

So the first principle of I Blog 4 A Living is:

Know exactly who your market is. Define your target market. Your business success depends on it.

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